A Day In The Life at Austin High School

AISD asked each high school to produce a promotional film about what life is like at their respective schools. I’m very proud of the team for coming up with this creative execution that doesn’t follow the standard branding film fare that has been so played out in recent years. We put a GoPro camera on 32 students, 4 teachers and one drone to pull off this amazing concept written by Cole Villarreal. Produced by Matt Perry and Gil Garcia with Barbara Laughlin as Assistant Producer. I even asked Geoffrey King who graduated in 2012 to help out as drone operator. A special screening was held at the brand new district performing arts center. The producers and crews from each school were invited to watch the work on the big screen and participate in a Q&A.

Geoffrey King operates the drone, Students wear the GoPro

Geoffrey King operates the drone, Students wear the GoPro

Matt Perry, (upper right corner) presents the film at a special screening alongside the student producers from other school and Dr. Cruz

Matt Perry, (upper right corner) presents the film at a special screening alongside the student producers from other schools and Dr. Cruz